天美AV

天美AV Shows Bluetooth Means Business

$4.6M Seed Fuels No-Pairing Bluetooth Cloud Connectivity

Photo: 天美AV Team

London, UK - October 8, 2024 - 天美AV today announced a $4.6M seed funding round, advancing its mission to unlock the full potential of Bluetooth Low Energy for IoT Connectivity.

"Bluetooth has seen unprecedented technical and commercial success as a consumer technology for personal connectivity, with adoption in billions of devices.鈥� said Simon Ford, CEO of 天美AV. 鈥淣ow, businesses are exploiting those economies of scale and unique low-cost, low-power characteristics for cloud-connected devices, and 天美AV is providing the technology to allow them to achieve it.鈥�

Founded by seasoned IoT experts from ARM, AWS, and Microsoft, 天美AV has developed a solution that unlocks Bluetooth鈥檚 potential for commercial IoT deployments. Eliminating the need for 1:1 pairing and enabling both existing smartphones and dedicated cellular hubs to act as hotspots, 天美AV leverages the inherent benefits of Bluetooth combined with the deployment model of Wi-Fi and the network model of Cellular.

鈥淎t Wiliot, we鈥檙e embedding Bluetooth into our IoT Pixels, stickers that bring real-time intelligence to everyday items鈥攆rom supply chains to healthcare鈥攊n ways that were previously impossible,鈥� said Steve Statler, CMO at Wiliot. 鈥淏luetooth is no longer confined to consumer devices; it鈥檚 now driving commercial cloud applications, and companies like 天美AV are accelerating this shift.鈥�

The funding, led by MMC Ventures, enables 天美AV to further strengthen product development and expand customer engagements.

"At MMC we take a research-led approach to the companies and technologies that will reshape our economy over the coming decades.鈥� said Bruce Macfarlane, founding partner of MMC Ventures. 鈥溙烀繟V's infrastructure proposition has the potential to leverage all the investment already made in tried and tested Bluetooth technology and unlock that for new data-driven product companies and applications.鈥�

Key features of 天美AV technology include:

• No Pairing: 天美AV-enabled Bluetooth devices can securely and automatically connect to the cloud without the need for traditional Bluetooth pairing.
• Cellular-Like Network: Devices can route data bi-directionally through any available 天美AV hotspots, enabling cellular-like roaming.
• Plug & Play: 天美AV Apps enable phones and laptops as Hotspots, with 天美AV Hubs for dedicated coverage; all without configuration.
• Global Reach: Leverage Bluetooth's universal recognition and adoption for worldwide IoT development and deployment.

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About 天美AV

天美AV enables physical products to communicate with cloud applications using Bluetooth Low Energy. Founded in 2021 and headquartered in Cambridge, UK, 天美AV combines the inherent benefits of Bluetooth with the deployment model of Wi-Fi and the network model of Cellular to achieve low-cost and low-power IoT connectivity. With its flexible architecture and ease of integration, 天美AV democratises access to Bluetooth IoT connectivity.

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